Paint Your Sign - Increase Business
These days, the talk 24/7 is marketing on the web. Yet, many businesses actually have storefronts — places you can go, meet people in person and buy their products and services.
Sign of the Times
How often have you seen a business with a cracked, broken or faded sign? Or signs with missing letters? I don’t know about you, but to me it’s a signal you’re likely to get the same shabby treatment as their business. Poor signs and poor business practices don’t necessarily go hand-in-hand, but often do.
I recently had a transmission repair at a local shop. They had a freshly painted sign, even though they have been in business many years. The floors in the service bays were clean enough to eat off. The mechanics used their tools, then cleaned and replaced them in their tool chests. The office was neat and clean. Service was outstanding, delivering my repair on budget and ahead of the promised date of completion.
Dump Faded Flowers
If you’re a small business looking for ways to improve business and your reputation, clean up your place of business, freshen your signs, replace faded plastic flowers in the window and get rid of broken window blinds. Wash the windows. Keep the outside paint looking fresh and new.
It will pay off with more customers and increased profits.